About Us


Euro USA was founded in 1986 by two partners who recognized the potential for specialty foods in the retail and food service industries. These partners’ passion for truly high quality and artisan foods led to them into business, and the market responded enthusiastically. In the early years, specialty food meant balsamic vinegar and fresh mushrooms from Europe.

As the American appetite for new and unusual foods grew, Euro USA became a leading importer and distributor of European cheeses, olive oils, pastas, confections, spices, and charcuterie. Euro USA also became a leader in the seafood business, merging with Navillus Seafoods in 1998. Today, Euro USA offers more than 6,000 unique items, ranging from fresh and frozen seafood to fresh pasta and aged balsamic vinegars.

In 2000 Euro built a state-of-the-art distribution facility to accommodate not only the fresh seafood division but the increasing variety of high end foods and ingredients that now define our success. The new building allowed the expansion into a cut and wrap cheese program for retailers, additional freezer space, more dry storage, and the cleanest, most efficient seafood processing facility in the Midwest.

Euro USA has added fresh meat and poultry to the mix by aligning with Niman Ranch (a producer of all natural beef, lamb, and pork), LaBelle farms (producers of heirloom chickens and eclectic poultry) Pat La Frieda Wholesale Meat Purveyors and Broadleaf Meats.

We have also expanded into the wine business by launching Euro Fine Wines. As Americans travel and become more worldly – combined with the emergence of the Food Network, the internet, and celebrity chefs – the world of specialty foods has never been more vibrant and Euro USA continues to be a leader in an industry whose potential is boundless.

We pride ourselves on the high caliber of our product mix, the timeliness of our distribution, and the most thoroughly educated sales staff in the business. We welcome the opportunity to demonstrate these things to our valued customers every day, to share our passion for great ingredients, and to partner in our search for the finest foods in the world.